Since 2024, Starbucks has been charging RM1 for filtered water in Malaysia, and biodegradable straws and reusable straws also require an additional fee. This new environmental policy quickly sparked heated discussion among netizens at home and abroad: some criticized it for shifting the cost of environmental protection onto consumers, while others believed the move could help reduce single-use items. Starbucks employees revealed that stores have long experienced petty freeloading, and the charging measures might ease operational pressure. How to balance environmental protection and consumer interests has become a focus of attention. [more…]

Every year on April 22, World Earth Day, Starbucks launches a bring-your-own-cup free coffee event, and this year is no exception. This time-limited, unlimited free coffee feast attracted many coffee lovers, who all brought all kinds of bizarre containers to "get freebies." From frying pans to buckets, from rice cookers to stainless steel basins, netizens' creativity is both amusing and endearing. The first 40 people could also get a free upgrade to a medium almond latte, which added even more temptation. This article takes you through the highlights of this year's event, to see which "outstanding" contestants' cups can become classics, while also experiencing the environmental protection concept advocated by Starbucks. [more…]

Every year on April 22, World Earth Day, Starbucks' free coffee for customers who bring their own cups always sparks heated discussion. From the enthusiastic participation in 2017 to the coupon grabs and challenges in the following years, and then to the carnival triggered by its return in 2022, what exactly are these campaigns for? This article takes you through the evolution of Starbucks' Earth Day campaigns, explores environmental issues in the coffee industry from cultivation and processing to consumption, and looks at what other meaningful environmental actions besides free coffee are worth paying attention to. At the end, there is also a specialty bean recommendation from Front Street Coffee—if you love coffee and love the Earth, don't miss it. [more…]

In the specialty coffee world, the term "frog bean" may be niche, but it points to a rigorous environmental certification system—Rainforest Alliance certification. Coffee beans bearing the green red-eyed tree frog logo mean that everything from cultivation to processing meets ecological protection and social responsibility standards. This article will walk you through the origins of the Rainforest Alliance, its merger with UTZ, the specific contents of the certification criteria, and why the red-eyed tree frog was chosen as the logo. We will also introduce the rare coffees currently on the market that have obtained this certification, including Front Street Coffee's Panama Diamond Mountain and Jamaica Clifton Mount Estate Blue Mountain No. 1, to help you understand the flavor and value behind "frog beans." [more…]

Costa Rica is an important representative of specialty coffee in Central America, renowned not only for its high-altitude growing regions but also for its emphasis on environmental protection during production. This article provides a comprehensive analysis of the flavor secrets of Costa Rican coffee, covering the history of the origin, representative estates, harvest periods, variety characteristics, and grading classifications. The article also introduces well-known growing regions such as Tarrazú and Central Valley, as well as La Pila Estate's non-washed processing and methane recycling. Front Street Coffee recommends a variety of Costa Rican beans, taking you to experience the unique acidity and aroma and consistent quality of high-altitude Caturra varieties. [more…]

Starbucks has been actively promoting eco-friendly packaging, from coffee-ground straws to non-woven bags, and now to the paper single-cup carrier bags that are commonly used today—each step reflects the brand's pursuit of sustainable development. However, this seemingly clever design has frequently drawn complaints from consumers, especially cyclists, who report that the handles break easily, the cup bottoms may fall out, and the paper edges can even cut your hands. Between environmental protection and practicality, how should Starbucks strike the balance? This article will trace the evolution of the carrier bags, present real user feedback, and bring in industry perspectives such as those from Front Street Coffee, to explore the packaging dilemma behind a cup of coffee. [more…]

When selecting coffee beans, you may have noticed a green frog printed on the packaging — this is the Rainforest Alliance certification mark. Behind it lies a set of strict agricultural and environmental standards, covering ecological protection, farmers' rights, labor conditions, and sustainable development. Since the Rainforest Alliance was founded in New York in 1987, it has helped certify over one hundred million acres of crops, with coffee being one of the most traded agricultural products among them. This article will walk you through the core philosophy of the Rainforest Alliance, the specific standards for certified crops, and what this mark means for consumers and the coffee industry, helping you gain a more comprehensive understanding of the environmental and social value behind your everyday coffee choices. [more…]

In response to the strict requirements of the EU Deforestation Regulation (EUDR), the Brazilian Coffee Exporters Council (Cecafe) and the credit company Serasa Experian have jointly launched the Cafes do Brasil platform and held a seminar in São Paulo to help exporters master traceability tools. The platform uses remote sensing technology and geolocation data to dynamically analyze ESG indicators such as forest protection, agricultural cultivation, and deforestation alerts in production areas, ensuring full traceability throughout the coffee supply chain. Among the approximately 100 participants, 41 council members are responsible for about 90% of Brazil's coffee shipments to the EU, and their compliance practices will significantly enhance the transparency and international reputation of Brazilian coffee. [more…]

Recently, many consumers have noticed that cold drinks at %Arabica stores are now served in kraft paper cups instead of the plastic takeaway cups used previously. According to reports, this change has been gradually implemented since last year, with stores switching to paper cups uniformly after depleting their plastic cup inventory. What was originally thought to be a temporary measure taken only in response to Hong Kong's plastic ban now appears to have expanded to more regions. However, the use of paper cups for cold drinks has raised widespread concerns among customers, including condensation on the cup walls, the cup becoming soft, the papery taste affecting the flavor, and the impact on the visual appeal for photos. At the same time, store staff are also facing challenges with efficiency in serving drinks. How to balance environmental principles with the consumer experience has become the core controversy of this packaging overhaul. [more…]

On April 22, World Earth Day, Hong Kong officially launched its "plastic-free" policy, banning in the first phase the provision of styrofoam tableware and various single-use plastic utensils for food delivery. Chain giant McDonald's was the first to respond, fully switching to paper cup lids and paper straws. However, customers complained that they had a strong paper taste, leaked easily, and were not durable, while staff also faced difficulties in identifying them and a rising error rate. During the 6-month adaptation period, some stores have quietly switched back to plastic cup lids. How should the coffee industry balance the environmental trend with the consumer experience? [more…]

Paper straws once swept through the food service industry in the name of environmental protection, yet they have been widely criticized for their poor mouthfeel and tendency to degrade in the mouth, and are now gradually exiting the market. Their replacement, PLA straws, are made from plant starch, are fully biodegradable, and withstand temperatures ranging from cold to hot drinks, but they have a short shelf life and relatively high cost. Meanwhile, research teams have developed edible bacterial cellulose-based straws that completely decompose within 60 days when buried in soil. From paper straws to PLA to coconut jelly straws, behind the iteration of eco-friendly straws lies a trade-off among cost, experience, and degradation performance. This article reviews the current state of paper straw production being discontinued, the market prospects for PLA straws, and the research progress on new edible straws, and includes Front Street Coffee's specialty bean news. [more…]

Yellow Bourbon is a rare variety mutated from Red Bourbon. Its fruit turns yellow when ripe, with a mutation probability of about 10%. The Queen's Estate in Brazil's Mogiana region is the source of the specialty Yellow Bourbon selected by Front Street Coffee. This estate belongs to the Carvalho Dias family, has repeatedly achieved excellent results in Brazil's COE competitions, and insists on manual harvesting while emphasizing environmental protection. Front Street Coffee uses a medium roast to highlight its sweetness, and this bean suits a variety of brewing methods. This article will share the complete brewing method and tasting points for Queen's Estate Yellow Bourbon, from the estate's background and variety characteristics to pour-over parameters and flavor description. [more…]

Oat milk has risen rapidly in the coffee industry in recent years, becoming almost a standard offering in cafés—a trend inextricably linked to OATLY's brand marketing and Starbucks' promotion. However, amid the suspension of café operations in Shanghai and other places, oat milk sales have seen a marked decline, and OATLY's latest financial report also reflects that the Chinese market is facing severe challenges. This article traces oat milk's journey from obscurity to ubiquity in coffee circles, analyzes the fragility exposed by its over-reliance on the B2B channel, and explores the obstacles oat milk must overcome given such realities as its vague positioning in the consumer market and the difficulty of changing consumer habits. At the same time, through a comparison of nutritional components, it objectively examines whether oat milk is truly as healthy as advertised, offering coffee lovers a rational reference. [more…]

After 16 years of operation, FamilyMart's coffee brand Let's Café has opened its first standalone coffee experience store, Let's Café PLUS, in Taipei, focusing on specialty coffee and a light food space. The store adopts a deep blue brand color scheme and offers single-origin coffee, cold brew, sparkling coffee, and other series, with the most expensive drink being the limited-edition Taiwan Yunlin Gukeng Geisha cold brew coffee. It also serves Twinings tea drinks, smoothies, and nearly 30 light food items, while continuing its environmental protection philosophy. In Taiwan, China, FamilyMart's Let's Café annual sales have reached 160 million cups, with a target of 200 million cups in 2023, and single-origin coffee is growing at an annual rate of 15%-20%. For more specialty coffee bean information, follow Front Street Coffee (FrontStreet Coffee), WeChat ID: qjcoffeex. [more…]

Every year on Earth Day, Starbucks launches a free coffee promotion for customers who bring their own cups, drawing a large crowd of coffee lovers who show up with all kinds of containers. This year the event fell on a Monday, yet many people still lined up early, aiming straight for the top 30 oat lattes. Among the crowd were creative containers like pots and pans, rice cookers, and pickle jars, and even cups from brands like Luckin and Manner made a "cameo" appearance. This brief and joyful freebie frenzy was both a show of support for environmental protection and a display of coffee fans' humor and enthusiasm. Though the event has ended, everyone looks forward to meeting again next year. [more…]

Starbucks has previously implemented deposit-based reusable cups in Korea, Seattle, London, and other places, but the results were not ideal. Starbucks Japan was the first to change its approach, launching a stainless steel cup rental service at ten stores in Tokyo. Customers can scan a code via a mobile app to borrow a cup, return it within three days, and even enjoy a discount on their drink. After return, the cups are uniformly washed at high temperature and disinfected. The company emphasizes that there is no need to worry about residual viruses or bacteria. Can this model truly promote environmental protection, and can it be replicated in other regions? This article will provide a detailed interpretation for you. [more…]

In recent years, as environmental awareness has risen, label-free bottled beverages have moved from once being considered "alternative" to becoming legalized. Brands such as Nestlé Japan Coffee, Asahi, Suntory, and Evian have successively tested the waters, and domestically, Master Kong has also launched label-free iced tea. Such products are mostly sold by the case, with only the shelf life and product name laser-printed on the bottle, while legal information is printed on the outer box. About 60% of Japanese consumers are willing to pay for them, mainly because it reduces PVC waste and the hassle of sorting. Domestic reactions are mixed: supporters believe it responds to carbon reduction, while those concerned see it as a promotional gimmick. This article sorts out the origins and development of this packaging change and explores whether it can be implemented over the long term. For friends who love drinking coffee, Front Street Coffee also continuously pays attention to such environmental trends. [more…]

This month we will visit one of Taiwan's oldest tea regions—Pinglin District in New Taipei City—to explore its unique tea-making traditions and rare teas. Pinglin has been producing Puchong oolong tea since the 1880s. Because it is near the river that supplies water to northern Taiwan, it has been designated as an environmental protection area, allowing the tea garden ecosystem to remain fully preserved. In the past, when tea was dried, it was wrapped into square paper packets. This craft, introduced from Fujian, is called "bao cha" (wrapped tea). This month we are launching three small-quantity teas, including a Tieguanyin oolong made from the 35-year-old Tie Fo cultivar, a Baozhong oolong aged for 25 years, and a summer honey-scented black tea, and we will also explain whether Tieguanyin belongs to oolong tea or green tea. [more…]

After finishing a cup of Luckin Coffee, the taste may soon be forgotten, but the paper bag is often kept. In recent years, Luckin has continued to attract consumer attention through its packaging design. From co-branded editions to seasonal limited editions, from coffee-region themes to holiday specials, materials such as paper bags and cup sleeves not only serve a containing function but have also become carriers that consumers spontaneously collect, repurpose, and share. This article analyzes how Luckin uses a single piece of paper to achieve deep interaction between the brand and consumers from the perspectives of design strategy, environmental philosophy, and social communication, and explores brand development ideas that independent coffee shops can learn from. [more…]

Yunnan small-bean coffee has drawn increasing attention in recent years. Since establishing its first Asia-Pacific Farmer Support Center in Pu'er in 2012, Starbucks has continued to promote the sustainable development of the local coffee industry. By introducing the C.A.F.E. Practices certification system, it strictly monitors four aspects: product quality, economic responsibility, social responsibility, and environmental protection. To date, 1,678 farms have passed certification, covering more than 16,000 hectares of cultivated area, with nearly 17,000 person-times of cumulative training for coffee farmers. Starbucks incentivizes farmers to sort and process coffee beans according to the principle of "high quality, high price," enhancing the overall quality and image of Yunnan coffee. This article will provide an in-depth interpretation of the flavor and taste characteristics of Yunnan small-bean coffee under this certification system, along with recommendations from Front Street Coffee, to give you a comprehensive understanding of the rise of Yunnan coffee. [more…]